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The concept of film genre began to take shape with the establishment of the Hollywood studio system. It helped systematize the production of films and facilitated their promotion to the market. Each studio specialized in the production of films of a certain genre: Paramount Pictures produced comedies, Universal Studios - horror films, Metro-Goldwyn-Mayer - musicals, etc. At the same time, some directors and actors began to associate the audience with specific genres of movies: director Alfred Hitchcock — with thrillers, Jeffrey Ford — with westerns, Douglas Sirk — with melodramas, Wes Craven and Lamberto Vava — with horror films, John By — with action films , Roland Emmerich — with disaster films.

Film festivals Today, the Ukrainian film industry is at the stage of its heyday and is reaching the level of popularity. This is confirmed by the large number of events that support and promote Ukrainian cinema. An example of one of these events is the "Modern Ukrainian Cinema" festival, which took place on the territory of the Mykhailo Hrushevsky Odesa Regional Scientific Library. Everyone who wanted to could watch modern Ukrainian cinema for free, which was presented at international film festivals: "Home" (2019, drama), "My thoughts are quiet" (2019, tragicomedy), "Myth" (2017, documentary), "Cool 1918" ( 2018, historical), "The city in which money does not circulate" (2018, fantasy).

The main genres of American art cinema were finally formed in the 1920s and 1940s. 20th century Consumer demand for film products played a big role in this process, because the cinema depended on how profitable the films were.