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The concept of film genre began to take shape with the establishment of the Hollywood studio system. It helped systematize the production of films and facilitated their promotion to the market. Each studio specialized in the production of films of a certain genre: Paramount Pictures produced comedies, Universal Studios - horror films, Metro-Goldwyn-Mayer - musicals, etc. At the same time, some directors and actors began to associate the audience with specific genres of movies: director Alfred Hitchcock — with thrillers, Jeffrey Ford — with westerns, Douglas Sirk — with melodramas, Wes Craven and Lamberto Vava — with horror films, John By — with action films , Roland Emmerich — with disaster films.

A separate milestone of Ukrainian cinema is the screen adaptation of works of classical literature: "Shadows of Forgotten Ancestors" (1964), "Ukraine on Fire" (1967), "Stone Cross" (1968), "Natalka Poltavka" (1978), "Black Council" (2000 ) etc. Such films primarily convey the Ukrainian flavor: scenery, picturesque landscapes of Ukrainian lands, language diversity. Films based on the motives, or completely based on the plots of the classical literary heritage, supposedly remind Ukrainians that literature is easily used on big screens. Although the films have been shot since the 60s of the 20th century, their popularity has not waned.

Television (from the Greek ieie - far and the Latin iikio - vision) occupies a significant place in popularizing the art of cinema. Recently, it has become an important means of mass communication, without which it is impossible to imagine today's life. Television has its own genre structure, which it constantly develops and improves. That is why television is considered an integral factor in the cultural process today and occupies a special place in the life of a modern person.